Necessary Media partnered with creative agency M Booth on a social media campaign for health-focused juice brand, Evolution Fresh. The campaign demonstrated endless ways to “evolve the day” by highlighting different small, easy choices we can all make to have healthier, happier lives.
We sourced an amazing Brooklyn brownstone that could serve as a multi-location hub, saving the NYC-based company both time and budget. Our casting director booked relatable and friendly on-camera talent, giving off that “real people” vibe that brands and audiences love. The finished videos ran on Evolution Fresh’s social media channels and website, with fresh voices and fun animations to draw viewers in and keep them watching.