Necessary Media partnered with creative agency InterComm to promote a real estate development in Upstate New York: Edge On Hudson. As Edge geared up to invite new residents to consider the brand-new waterfront property, they needed striking visual content that set them apart and gave potential customers a sense of what makes Edge living so special.
We visited Edge on Hudson to capture on-location still photography and video footage. We handled all casting, wardrobe, hair and makeup hiring as well as edited the finished images specifically for Edge to use in their official launch campaign. Armed with our world-class content, Edge on Hudson warmly invited their audience into the new development with a blast on their website and social media channels.